in work & life
How to Nurture Leads When I talk to local business about local lead generation I am learning that many do not understand how best to nurture the leads they generate online. Yes, many may buy on first contact, but others may take a little longer to go from “maybe” to “Yes”. In a previous article, I wrote about how to [...] Read more »
Online Lead Follow-up Best PracticesI did an article last year on a study that a university performed that showed how likely a salesperson was to make contact with a call in relation to the time that a lead left their contact info on the company website.Most sales people do not respect the leads that they they get from an online [...] Read more »
Why Local? Local SEO has easily become one of the hot buzzwords all over the internet or as some would call it the “interwebs”. So much so, it seems like every other day I’m getting calls to show companies how to do it and/or sell it. Every once in a while, my former mortgage company will get a call [...] Read more »